Is playing football for England a good career move for Jack Grealish?

A staggering 348 football players have played once for England … and never again. As the old adage goes “you never get a second chance to make a first impression” A total of 37 of these players scored on their debut and never played for England again !!! Five of these scored a hat trick on […]

Forty-five of the “Irish Times’ Top 100 Companies” in Ireland FAIL the Google Mobile Test

You might not know this but Google already penalizes sites that provide a bad experience to mobile searchers.  Sites generating errors and other problems for mobile visitors received less visibility in Google’s smartphone results — the results Google shows to mobile searchers, as opposed to desktop searchers This is potentially bad news for companies who […]

Digital Marketing – a brief survey of the Irish Property Market

Everyone knows the last decade has been a challenge for the Irish property industry.  Things have picked up in Dublin since the economic meltdown of 2008, but it’s still hard times out there, and estate agents continue to identify new strategies to find and engage with potential home buyers. Newspaper and TV ads are slowly […]

What is the cost of an empty retail unit over a 5 year period?

Many vacant retail shops have been untenanted for five years or more in Ireland. This means that the landlord has managed to do without a rental income for five years.  As such, they might be wondering what do they do for money?  Well, there’s an old Yorkshire saying that “owt is better than nowt” which, […]

Is high street retailing a thing of the past?

I was walking through Grafton Street (Dublin) last week – traditionally Ireland’s premiere shopping street and most expensive retail real estate – and I was shocked to see how few retailers were there. It’s been a while since I last walked down Grafton Street and I began to think about the changing retail landscape. I […]

Top 10 “Local SEO” tips for Small Businesses in Ireland

I recently wrote about the mistakes companies make in SEO, which generated some views and shares.  Upon reflection, I thought I would do a follow-up article to address a specific side of Search Engine Optimisation – Local SEO in Ireland and aim it at small business owners who probably don’t have dedicated marketing staff to […]